Client: Dairygold / Envisage
Project Title: Interactive Story Wall
Topic: Exhibition interactive
Tools and Techniques: Projection mapping and interactive ink
Completed in: November 2017
Interactive Story Wall
We were proud to produce an interactive story wall for Dairygold at FiEurope 2017 in Frankfurt – working in partnership with Envisage and Immersive AV.
Producing the illustration, animation and sound design – the result delivered a real talking point and quality engagement for the stand.
The story wall was used to convey the key values and principles of the organisation. These included: business connectivity; forward thinking sustainability; responsibility and to provide fully traceable ingredients to Dairygold customers.
We created the illustration in-house and utilised a raw and unprocessed approach to the artwork, that was then printed onto a 6 metre expanse of plywood. We used conductive ink and engaging animated projections to produce a memorable and captivating display. Visitors pressed one the seven interactive touch points to bring a specific element of the story to life.
The resulting interactive story wall was a huge success and it attracted lots of attention at the ‘Food Ingredients Europe’ exhibition held in Frankfurt (November 2017).